Lions MTN sponsorship deal signed

So now MTN and the Lions have announced that the cellular giant will replace A&G as well as Xerox as main sponsor for the Lions…

Result of course is that the Lions now have an even bigger chequebook to chuck around at players…

MTN bigwigs and Lions shareholder Robert Gumede made the right noises about being excited and delivering transformation to rugby.

Kevin De Klerk GLRU CEO says MTN’s cutting edge communications tech will now allow Lions fans interactive access to their favorite team…

Both say they want to use rugby to attract talent, make the Lions a “leader of the pack” and use rugby to transform SA…

The new jerseys were also shown off with the logos on… I’m interested to see these… Lions red and white with MTN yellow and blue… I’m sorry… I’m not convinced it will look pretty.

Nobody has so far said anything about possible repercussions from Vodacom, title sponsor of the local leg of the Super 15 and main competitor of MTN…

Anyway if it’s good for the Lions then I’m happy!

Below a pic of the new home and away Lions jerseys for this S15

Must say they look cool

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